We all know the truism that a picture is worth a 1,000 words. But, to Curly and our client, this one is worth 10,000.
Why? This shot shows the work Curly does to increase your visibility, support your brand, and connect the dots for your consumer and the newsmedia.
Curly pitched and secured four live shots as part of a larger media plan for our client Saint Paul Oktoberfest. In the wee hours of the morning, Curly acted as any good director would, making sure the people, the props and the script were ready to go and were working towards the same goal.
And, more importantly, Curly pointed a reporter to a good piece of TV that promotes not only Saint Paul Oktoberfest, but next year’s GermanFest, and Operation Warm – while highlighting the calendar that Curly created as part of our promotions.
Curly works with the knowledge that nothing lives in a vacuum in a brand conscious, 24-7 media environment.